Pheace: For me it's showing the $ price ($59.99 before sale), not the Russian Ruble one (a tad over $20 converted). That's probably because I had changed my location to US after their region announcement, but before they apparently locked us into the region's we had set (which came sometime after). Since changing it to RU after didn't change the prices anymore.
I guess the interesting thing there would be how they handle the regionality. If it's account based, then I imagine you can only download whatever your regional equivalent is (censored etc), regardless of where you are.
The system is confusing or just plain broken - it seems to track IPs to determine your region but then it also appears to take into account what your location was set to at the time they enforced it? And then there are people from the same country reporting that they are presented with different prices (and currencies)?
As for the latter part of your post - that's still wide open based on the FAQ, which makes pre-ording quite a gamble.