Because it says: "Reclaim your games. DRM-Free!" ??
Because there are people out there who stopped buying from steam, but once bought some games, like m&m wb on steam? Because they won't buy DLC on gog if they can't redeem the already purchased game?
There are some games out there, like AOW3 or m&m wb just to name two examples, which I'v once bought on steam. I do not buy anything on steam, I want my games DRM free. I will not buy the games here for the named prices again, so I also will not buy DLC here.
I think gog is smart enough to see actually loose money this way. Might even be they have that idea in focus but some legal constraints etc. might prevent them from implementing it constistant.
A good first step could be something like that: Buy DLC on gog and redeemthe main game from e. G. steam.
Post edited May 19, 2015 by ysor123