DodoGeo: Actually they all do it by having an EULA before you install your software. No body actually notices this because there's no policeman with a baton behind you checking how you use your piece of software.
This gives you an illusion of freedom, especially compared with DD where companies can actually actively enforce that EULA.
DRM is more than just a fancy term for copy protection schemes like Securom or Starforce.
hucklebarry: This means when the sporting event airs on TV... it has DRM in it because it says not to reproduce it? This very website contains DRM as you need the internet and a browser of some sort to access it. Nintendo cartridges had DRM because you needed the cartridges... for that matter, physical books have DRM because you need the book to be able to read it... really?
To some people, any form of rights management is digital, whether it's analogue, instruction booklet checks, or a spinwheel. I can appreciate you're trying to differentiate between rights management and digital rights management, but saying the same thing over and over isn't helping anyone, just like the people on the opposite side of the fence saying every form of copy protection is digital isn't helping anything.
Can we please get back to game sales and you can take it to PM's? Pretty please?