Posted June 30, 2021
low rated
lukaszthegreat: Not exactly
How many purchase will be made from countries where gay people are banned like Nigeria
And how many people are from countries like Australia or USA where support for gay people is strong?
So no. Gog should not cater to the world by avoiding subjects which piss off some minority of buyers.
patrikc: I believe those are questions that GOG can address. However, it is interesting you chose Nigeria (where the market share is probably very low) and not a country like Russia. How many purchase will be made from countries where gay people are banned like Nigeria
And how many people are from countries like Australia or USA where support for gay people is strong?
So no. Gog should not cater to the world by avoiding subjects which piss off some minority of buyers.
Also, how can you be so sure those disapproving of Pride Month are a minority? It is a biased assumption at best, unless backed up by numbers.
At the end of the day, this is a business decision taken by GOG, albeit in a peculiar fashion. Some will approve of it, others won't. And most likely there are those who do not feel one way or another.
We can be fairly confident that people who disapprove are minority at least from purchasing point of view.
Few things which suggest that without us having the actual data
Companies promote themselves by supporting lgbt. That means they did their studies and see that it increases sales
Especially since they are not once off campaigns
Hence why gog follows steam which would have data in how many sales they get during and after. And would be able to determine that yeah. There is support
Approval for lgbt content has risen in past 20 years or so. When will and grace was new now it would not be something special.
People who care about Anti-homesexuality are generally older on average.
Hence support or indifference is much higher in gaming buying population than national average.
Hence people who are anti pride month are small minority
Like you said
Most people won't care and will just enjoy sales
A group will do additional purchases
And smaller group will not buy anything
Hence by running the sale gog should get more sales than not running it.