Posted March 05, 2015
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It's very difficult to get a grasp on how much money is earned on a regular basis from existing Lucas products. What I think we can say with confidence is that you're not going to make up a $4 billion cost without new product and a couple movies are not going to earn you $4 billion dollars alone and even then there's significant additional cost to produce new product, especially a movie. If Disney has earned back the $4 billion alone in 5 years, I'd be surprised, let alone actually making a profit on the investment.