JudasIscariot: Forgive me if I am being thick here, but the bit about numbering prints could be a bit off due to the fact that at the base level, no extras just the game itself, the content is the same there's no numbering of the base content. For X amount of money everyone gets the same game. In my mind if a backer pays more than the base price, shouldn't they expect a bit more? What incentives, rewards, additional goodies would you give to those that believe so much in your idea that they want to pay far more than is theoretically necessary?
The prints example is not about differently priced kickstarter tiers, it's about post-release sales. It doesn't cost much to make a print once the blocks are carved, and it doesn't cost anything to make an additional copy of the digital game once the game is released. Someone who buys a particular print in 2013 doesn't get an inferior product compared to someone who bought the same print in 1998. However, three years down the line, people who didn't pledge to the kickstarter with backer-only digital rewards for various reasons (including being broke, underage, not having internet access, etc) won't be able to get the complete digital edition.
(I'm fine with backer-only physical rewards.)
JudasIscariot: Your words:
"Specifically high-tier digital specials (as opposed to extras for all backers, like Larian's epic trunks) are honestly an insult to every low-tier backer. Like horse armor, but in every way worse. "
What about the opposite? What about being a backer who plunked down $50 or 50 Euros for the game, got their name in the credits, and some other digital, no physical goodies, rewards and then you see the game appear in a bunch of bundles and people get it for a dollar or $5? I've seen people get a bit upset when they bought a game full price a day before it went on sale for half the price or even 75%.
Screw them, then. Price drops are how game distribution now works. Digital-only backers can get thanks, free addons, creative input tiers and a 30% discount from the release price. Limited-access digital content is an unethical reward. If people want the project creator to offer something unethical to convince them to pledge, then screw them with full force.
Plus, no matter what Yancey says, while the kickstarter runs, it's not so much about reciprocating spontaneous acts of generosity as convincing people to buy into higher tiers, and the problem is not "make that $50 dude feel good about his decision" but "convince those $10 game-only folks to upgrade to $50". Incentivizing that upgrade with blatantly cheap stuff like different character skins is obvious horse armor territory.
JudasIscariot: "Maybe pretending that physical limitations such as limited availability apply to digital goods"
I am looking at two Kickstarters right now. One is the Mighty No.9 one and the other is Larian's Divinity Original Sin. (...) Unless the "physical limitation" you are referring to means "
limited because the Kickstarter is closed", I fail to see the "physical limitations" or "limited availability". Care to enlighten me on that? :D
Yes. Screwing over future fans is uncool. There's a good reason for physical items such as boxed copies to be unavailable for purchase in the future, because boxes need to be made in bulk and there won't be much interest for a second run five years down the line. There's no good reason for downloaded content to be unavailable for purchase after the KS closes/the game ships/any other threshold you care to name.
For the record, I don't have any objection to limiting creative input tiers. Well, ideally, they should be priced high enough to not get completely sold out, but pledge drives are notoriously unpredictable, so if the game can accommodate ten backer-created NPCs, it's perfectly fine to make that reward limited to ten.
JudasIscariot: "Incidentally, I think Larian's Imperial Edition is a great move. They were giving extra stuff for free to people who believed in the game and the company to take a dive old-school-style, before the reviews and letsplays started appearing"
Could you show me the source of this? The only place I can find anything remotely Dragon Commander-related on Kickstarter is the Original Sin kickstarter and I was sure there was a separate KS for DC as well. Yes, I used Google but not well enough I suppose :P If you're referring to Original Sin, the extra stuff applied to tiers $40 and above, unless I am reading things wrong, so if you only paid in, let's say, $20 then you didn't get the extra stuff.
I mean the
DC preorder deal at the Larian Vault and GOG. People who preordered DC got the Imperial upgrade for free. Everyone else who wants it now has to -
can - pay $10 for it. (There wasn't a kickstarter for DC, it was part of a reward for certain D:OS tiers.) That's the best and fairest way to distribute cosmetic extras.
So, for example, this is a good reward structure:
I wrote a book and now I'll be publishing it.
$6 gets you a DRM-free digital copy (regular price $10).
$15 gets you a DRM-free digtial copy, a high-res digital poster of the cover art suitable for printing, and thanks in the dedication.
$30 gets you a beautiful limited edition physical copy and all of the above. I'll print enough books for all backers who want one, unless there's enough interest for a second print run; otherwise, after the KS, the physical book will be only available in a shitty lulu version.
$40 I'll sign your copy and all of the above. Normally, books ship directly from the printer in China, so signing them incurs additional costs. Sorry about that.
$175 (limited to 4) name a character + tiers 1-4.
$400 (limited to 1) name the main villain + tiers 1-4.
$1000 (limited to 1) get the original cover painting + tiers 1-4.