Toshi.703: I would like to submit CD Projekt Red as a stronger buyer! CDPR is a perfect company to do it.
+ Have the money (worth $1B),
What CDPR needs is a good catalog of IPs. They need not look any further than Bethesda and what they did with Interplay's Fallout IP. Remember that? :)
cd projekt red doesnt have the money
they have around 150 million dollars if that
the witcher 3 made them around 90 to 100 million
the majority of that money is used to keep the company afloat and bankroll cyberpunk 2077
and all it takes is one mistep for it to come crashing all down
square lost 90 million dollars on the spirits with in and this was at the height of their popularity yet it nearly destroyed the company
cd projekt red does not need to buy IP's willy nilly nor can they afford any costly mis steps
what they need however are original ip's and a more or less fixed cashflow
the interplay ip's are also dormant and its been quite a while since nay of their titles beyond fallout were popular or elevant
too long didnt read : cd projekt red is better of taking it slow and building up an cataloge of their own then spending cash they dont have buying ancient ip's from dead publishing houses lest they become a dead publishing house