Zolgar: Piracy is getting insane, and SOMETHING has to be done to stop it. They can't really take the lawsuit to every single pirate on the internet, so they are doing the next best logical step, taking it to the places pirates use.
Oh and the "Pirating isn't the same as stealing something physical." yeah, it is. The "Loss of sales" is a very real thing
Perhaps, but maybe the SOMETHING that should be done is providing more of an incentive to buy what's being pirated rather than making meaningless attempts to stop it at the source. Short of a fundamental change in the way the net works you're not going to stop piracy. What's more, piss off customers with your anti-piracy measures enough and you'll lose sales that way too.
Plus, no - piracy is NOT the same as stealing something physical, it just isn't. Claiming it is because you feel strongly about piracy helps no one, it's just bullshit. If you steal a car from a dealership, not only has the dealer lost a potential sale to you, but also cannot sell that particular car. If you pirate software, the company loses a potential sale but DOES NOT LOSE THE ORIGINAL GOODS. This is so obvious that I find it very odd that I've had to explain it so many times. Piracy can and does have a very real affect but it is *not* theft, it's piracy. They're two different things that happen to overlap to a certain extent.
Any way you slice it, there is a *massive* assumption by publishers that every bit of piracy is a lost sale, OBVIOUSLY this is not the case. When a supermarket puts out free nibbles to try out a bit of chocolate or whatever, people try them. If the nibbles were all of a sudden 10pence/cents/whatever, most people wouldn't bother. The fact that it's free means they try it, if it costs they wouldn't bother. The same could be said for what I would imagine to be the majority of pirated media. There's no doubt that there are people out there who pirate stuff who would otherwise have purchased it, but the ratio of them to people who just get it because it's free and available is an unknown.
Bullshitting the situation because you feel strongly about piracy helps no one.