Crosmando: I'm pretty sure that as long as society keeps promoting and forcing the image of females as socialite butterflies, and actively denigrating anyone who is introverted and thoughtful, that female gamers will keep playing casual and social games and not desktop PC games.
Of course it's cultural and socially instilled to a large extent, but that doesn't change the existence of gender differences in media consumption.
RaggieRags: I think so too. I used to know a lot of girls who owned the original Nintendo.
People these days think gaming has always been a thing for young males, but that's really the audience brought in by the first PlayStation. Before that, there was a large gaming audience of adults playing with the PC, and children playing with consoles. The audience we nowadays think of the "core" gaming group was just one segment of gamers. Young males just take catering for them so much for granted they easily feel scandalized if they are no longer treated as the center of the universe.
LiquidOxygen80: Bingo. Nail on head. I wasn't around for the 70s, as I was an 80s baby, but even back then, when we'd hit up the arcade, we'd play skeeball and air hockey with the girls, along with other coin-ops. My sisters and I always had a running competition for the Nintendo, and my little sister still owns and plays practically every generation of console since the NES. She'll play anything from Animal Crossing to Mortal Kombat, doesn't matter. I'm not sure what happened to make this major shift in the 90s per se, but I remember gaming being one of the most inclusive mediums of all, in its infancy.
These are good points. My mother and aunt played games from Pong to Nintendo but stopped soon after. I think the SNES killed a lot of female interest and then the PS1 buried it. On PC games the shift from King's Quest to Doom probably did it.
I don't think that's entirely because of the male "style" of stories and visuals, I think it is also rooted in how involved the games got. The deeper down the rabbit hole you have to go to appreciate them the more weird it seems to most women, I think.