Gundato: Okay. Console games tend to retail for 60 bucks these days, while PC games tend to retail for 50 bucks.
You pay much less for a PC game than a console. That price difference is coming from somewhere and (usually) boils down to less options (DLC) if you're going the cheaper way.
That makes absolutely no sense what so ever. You're forgetting that it costs less in licensing for a company to release a PC version. In fact I wouldn't be surprised if they make more money per copy on the PC than a console version of a game.
Not to mention if the DLC is being sold for a price, then economically it turns in favor for the PC even more, as they won't have to pay for the licensing to distribute it over XBox Live or PSN, and they're charging the same price for the DLC across all systems.
tryingnewstyle: Why did 2k keep GFWL for Bioshock 2 when Borderlands and other games from them had full Steam compatibility?
Borderlands doesn't have full steam compatibility, it still used gamespy for the multiplayer.