Namur: Many people already do that. I don't because i feel i'm being offered a rotten service and as such i don't go out of my way to come up with new ways to give MOAR money to said service.
Arkose: Not only that, it's sending entirely the wrong message; all this does is increase US sales while decreasing EU sales, further reducing the likelihood of Valve caring about Europeans being cheated out of their hard-earned euros.
Additionally, it is of no help for those wanting games that are unavailable due to region-locking (even if those very same games are readily available on store shelves in those regions); as far as I know, games can't be gifted to regions where they are unavailable.
Well, i don't have to think that 'far ahead'. Games are a big part of my life but principles and common sense always take front seat, so to me it's real simple: They're treating me like crap, no money for them. No 49,99€ for the latest hype, no 4,99€ for the weekend deal.
As for the wrong message, i see your point but one could also read it the other way around. If sales were to really plummet in EU, i bet either Valve or the European publishers would be forced to take some initiative and actually do something about this mess. The problem is that if i had to guess i would say that if anything their sales in EU increased since last christmas cause the vast majority of people bitch alot but they just can't resist the latest hype, the sweet weekend deals or anything else in between.
As for regional locks, i'm still not sure how gifts work.