They should change their name to:
ea

I.e, baby EA.

Get rid of the investors breathing down their neck, get project managers who actually do their job and speak with the devs, turn down the horrible working conditions and for the next project (hopefully Witcher 4 with Ciri) aim for a smaller game instead of a huge game potentially losing themselves into scope creep.

Semiotics 101 - meaning depends on context

Red color is however associated with romance
Red color is however associated with sensualism
Red color is however associated with danger
Red color is however associated with herosim
Red color is however associated with rage
Red color is however associated with sacrifice
Red color is however associated with sin
Red color is however associated with seduction
Red color is however associated with warning
Red color is however associated with blood
Red color is however associated with war
Red color is however associated with loyalty
Red color is however associated with honour
Red color is however associated with passion
Red color is however associated with strenght
Red color is however associated with action
Red color is however associated with fire
Red color is however associated with heat
Red color is however associated with courage
etc
etc
etc

edit:
Red Cross is a communist organisation
Coca Cola is a communist organisation
CNN is a communist organisation
YouTube is a communist organisation
HSBC is a communist organisation
Exxon is a communist organisation
H&M is a communist organisation
Red Bull is a communist organisation
Netflix is a communist organisation
McAfee is a communist organisation
Adobe is a communist organisation
etc
etc
etc
etc

and a final edit or post scipt:
"We are rebels and rebels are free. Just like birds. The Northern Cardinal is what we see ourselves in the industry: intrepid, bold and confident; flying high and aiming even higher. The colour, cardinal RED, is something that connects it with another bird, a mythological creature close to our cultural roots and heritage--the Raróg, a small firebird believed to bring luck to people. RED stands for energy, the inner fire that drives us; it represents something very close to everyone here in the studio--the creativity and passion we harness from within ourselves to make the best RPGs in the world."
https://forums.cdprojektred.com/index.php?threads/new-cd-projekt-red-logo.30070/

The Northern Cardinal, eh, damn that communict bird.

I think you are (totally) missing the context. The context is the topic. You need to convince people who lost trust in CDPR. A change of name is a clear message that the new management (step #1 in my list) is doing something. Its also "right in your face" - meaning whenever they read something about CDPR (in some poorly written news article or wherever) they are confronted with the change. And whatever the 'RED' originally stood for - after they groveled to CCP this 'RED' is a stain on them.
And telling people that the 'RED' is supposed to stand for 'We are rebels etc' isnt going to restore trust. If anything its a cause for ridicule. Because (from my POV at least) they pretty much turned into what (for a game company) they should rebel against.

Yes, context. The context is CDP groveling to CCP and not CDP having a bad romance.

Yes context again. The context is CDP/CDPR and not the 'Red Cross'. And (far as I remember) I neither said nor implied CDP to be 'a communist organisation' either.

did it cross your mind that you may be the only one who sees "CD Project RED" and jumps to communism? I certainly did not. The use of red is so much varied (as said before) and it takes a specific mindset to associate it with communism without any of the other meanings, definitely only a very small minority would do so.

CD Project have now spent a lot of branding on division RED, and it links in with the logo and the meaning of energy and passion, as stated in my post in edit 2. It would be very silly of them to change the branding now (and costly, as tehy would need to find something else)

No. My understanding of humans is that they are far too varied for me to be the only one. (And I didnt see the association before they groveled to CCP either. This groveling to CCP is what makes the association notable. Otherwise you would be IMO right to criticize that point.)

Do you have proper evidence supporting that "only a very small minority" (of those who lost trust - this is the topic) would associate 'RED' with communism? (As you stated "definitely" I think it is fair to ask for evidence.)

You sound like you didnt lose trust. Maybe consider the whole thing from the perspective of those who did. The whole point is to convince those who did lose trust. For many thats not going to be easy. And if something takes effort (as you imply) its going to be a lot more convincing than some more hollow promises.

no, waht id on not see is: CD Project RED - nice name good logo, yeah!.... CD Project RED - nice name good logo, yeah!. ---> mistrust --> CD Project RED - COMMUNISM!

The trust do not have anything to do with the logo and the RED. If you want to go that way, then you need to advocate for a complete rebranding, diassociating the new brand from the old one which people don't trust. So it is the brand people don't trust, not the strange association of RED = commuinisim, that is an excuse. And fine, you do not trust the brand, no probem with that at all. But, to advicate that they for some reason should drop RED only, has nothing to do with rebranding and more like a form of punishment .

Not sure what you are trying to say. You already said you personally didnt see the association... And its not 'mistrust' which is the changing point here - its the groveling to CCP.

This (the topic) is about the company and not the brand. Its not 'the brand' that they (the people the topic is about) mistrust - its the company. Its not just 'not trust' - they trusted, then they "were betrayed" and lost that trust.
Yes it is 'like a punishment'. This is intentional. There is even a better fitting word for it: 'penance'

You left out KFC: Kentucky Fried Communism

XD

ha

My grandfather didn't burn books. That's very funny, though, you assuming that every German in WW2 times was a book burning Nazi. Not at all prejudiced to think like that. Great argument.

But... aren't they?

I mean... most of those companies you told an exemple about, are clearly in favour of communist ideologies, even if they are owned by (((them))), they apply communist ideology in the end.

Clarifying... Not saying the "RED" in CDPR means they're communists...

uuhhhh....what? none of them have anything remotely close to any type of communist idealogies in any shape or form... unless you think humanitarianism and aid is communist? (it is not). then maybe Red Cross? The rest of them are true blooded capitalist pigs.

Of course not. Humanitaranismo is not Communism. I never intended to say anything close to that. haha
As Mises said (I read about that topic long ago, I may be confusing the author. Maybe Rothbard? Can't remember. Sorry for that.), in true Capitalism and Liberalism, society find ways to help each other and specially people in need, as the economy grows.

Talking about Ideology, even if they use capitalism market model for growth (because, well, it's how really works), their ideologies are close to communism and socialism in the end, as they tend to share more left-wing principles, even if lightly.

But well, this is a huge debate and this is not the place for this, I guess.