It will be interesting to see if they can find a good balance to charge enough for streaming gaming, for it to be profitable for the service/publishers. OnLive failed in it miserably, EA and MS etc. believe they can find it.
Since the service has to provide the computing power for the games, I presume MS/EA/etc. assume people will be happy to pay more for streaming gaming, than what they would pay for game licenses (Steam, GOG, etc.), just for the privilege of not having to buy a gaming PC or a $300 console to play the games, but a cheapo dumb terminal would do.
They might also think that extra profits would also come from a larger userbase, ie. there would be new gamers who were not ready to invest for a gaming PC or console before, but are willing to pay for streaming games without having to buy a gaming system.
We will see if their hopes have any basis to reality. In a way I could see many "non-gamers" to be more open to streaming games, but then they would probably not want to pay a monthly fee for it but just for a shorter time, if their gaming is quite occasional.
The main hurdles I see with streaming gaming becoming successful:
- Unlike movies and music, gaming can be quite time consuming, and you may end up playing only one game even for weeks, or months. It is not like renting a DVD movie for one evening or the weekend from Blockbusters because such games which can be completed within one or two days are relatively rare, outside of indie games at least.
- Or if you consider a "as much as you can eat for a fixed monthly fee"-service similar to Netflix or Spotify, then you really would have to be an eager mass consumer of lots of different kinds of games, constantly swapping between games. If you'd end up just playing Skyrim 2 for two months on such service, you might start questioning yourself was it really worth it to pay two months for the streaming service, in order to play one (or a couple) games. And such person is probably a pretty hardcore gamer already, not minding to buy that console or even a PC to play the game that they could possibly buy quite cheap from a sale.
- If the idea was that there would be new gamers like housewives playing simple casual games on such a service... I am unsure how realistic that is either, as such people tend to play free-to-play games on e.g. their phones. Would these people really be willing to pay a monthly fee to play Candy Crush Saga 3 and Witch Bubbles 5?
I dunno, the streaming services will have to figure all these out by themselves. Good luck I guess, even though I hardly would pay for such a service. Or then it would have to be VERY cheap, like "renting" a game for 50 cents to try it out for a couple of days, in order to make up your mind whether you'd buy that same game for 5-10€ from GOG (or Steam).
One thing is certain: the ONLY reason companies like MS, EA and Ubisoft are pushing streaming gaming is because they believe or at least hope it will increase their profits over what they make from non-streaming games. No other reason, So yeah, either they really believe you and me are ready to pay more per game in a streaming form, or that they would be able to lure many more new gamers from people who don't like buying games at the moment.
Post edited July 10, 2018 by timppu