So I load up Steam, and an example of "Fuck EA" and "fuck regional pricing" jumps out to me straight away with the Sims 3
http://store.steampowered.com/app/47890/
$79.99 reduced by 50% in the sale to $39.99 for a 4 year old game! (yes, a game played exclusively by 4 year olds lol)
Now if I add the magic code to check this out on the US Steam store, we find a completely different story
http://store.steampowered.com/app/47890/?cc=us $29.99 reduced t0 $14.99
And then printed in big bold letters at the bottom of the page, is a perfect example of what I hate about the gaming industry, in particular EA.
"INTERNET CONNECTION AND ACCEPTANCE OF END USER LICENSE AGREEMENT REQUIRED TO PLAY THE SIMS 3 DIGITAL DOWNLOAD PRODUCT. ACCESS TO ONLINE SERVICES REQUIRES AN INTERNET CONNECTION, EA ACCOUNT AND GAME REGISTRATION WITH THE PROVIDED ONE-TIME USE SERIAL CODE. REGISTRATION IS LIMITED TO ONE EA ACCOUNT PER SERIAL CODE AND IS NON-TRANSFERABLE. EA ONLINE PRIVACY POLICY AND TERMS OF SERVICE CAN BE FOUND AT www.ea.com. YOU MUST BE 13+ TO REGISTER FOR AN EA ACCOUNT. INCLUDES SOFTWARE THAT COLLECTS DATA ONLINE NECESSARY TO PROVIDE AND ACTIVATE IN-GAME ADVERTISING FOR ALL THE SIMS 3 PRODUCTS PREVIOUSLY OR HEREAFTER INSTALLED."