Just get EVGA, and pick the ones with 7-10 year warranties.

People / Companies typically try to go cheap with them.

The brand is less important than other things but brand comes into play after things like ratings.

https://en.wikipedia.org/wiki/80_Plus

https://www.newegg.com/Product/Product.aspx?Item=9SIA2F85FZ3149

More details on rating the better the rating (titanium this case) less likely they are to fail.
This i pointed to is top rating as it gets good brand and considered one of the best.

data centers typically have two psu's each server rack so one fails they can hotswap as reduntancy (replace while system still running).

The rating of psu counts how many reduntancy built into psu .. also lowering of heat which puts wear and tear on hardware.

That's why I mentioend get the ones with 7 or 10 yr warranties which means gold or better rating and higher quality.

Semi fanless is just BS for fan not always on, right?

with a PSU, you want to go with a name brand like Corsair or EVGA or ASUS. Bronze rating minimum. I personally had a PSU fail when I inserted it upside down to try to take advantage of the bottom vent (spoiler: the 12 volt rail started going funky AND I lose a hard drive when adjusting it; SATA cable ripped out so couldn't be warrantied. Had to replace the unit as the same rail was acting funky again and caused the motherboard to trigger a auto shut down to protect compoents). The better the rating, the higher the cost but the more likely it will be at least slightly futureproof for a few years.

I bought a Seasonic PSU just some days ago and it came with a 10 years warranty. I trust them, but then again I've never had a PSU blow up, ever.

+1 for jonnyguru.com. He tears them apart and stresses the components to grade them. I most recently got a Seasonic based on a review there, but other brands/models are good too. Just check his grades (I'm assuming he still keeps them up to date).

The only problems I've had are with cheap PSUs and/or dirty power from the wall. PSU is one area that I have no problem spending extra for because a failing PSU can cause all sorts of unpredictable results in a system - can seem like bad RAM, or bad hard drive, or random reboots/crashes - and it often just boils down to unstable power. I run a battery backup in front also that cleans up and stabilizes power coming from the wall. I guess I just got tired of dealing with power related problems in our PCs and now spend more in that area because it's caused me issues in the past.